Insight Marketing Services

Following a recent workshop for the voluntary sector in Bournemouth, Poole, and Christchurch, entitled “Marketing on a Small Budget”, delegates reported that the course was:

• Informative and thoughtful
• Interesting day sparked some ideas to take back
• Helped me gain confidence and have further understanding of marketing
• Refreshing. Have a structure to my ideas and how to use them
• Gained an overall understanding of marketing
• Building on skills and knowledge

When asked what the most useful aspects of the workshop were, they responded:

• Introduction of new concepts
• Marketing structures, tools, strategies, raising awareness
• Looking at budgets, understanding marketing and techniques
• Ways to market
• Networking, handouts, and feedback given
• Representation and information sharing ideas and networking
• Information about press releases and contacts
• Explaining jargon comparison to commercial sector
• General marketing tools and knowledge
• Learning different strategies and case studies

The majority reported that following the workshop, they would develop a structured marketing plan and strategy, and start to implement it right away.